Tuesday, March 10, 2009

Kindle: Niche or mainstream?

Amazon recently rolled out its latest version of the Kindle, a device invented by the company to distribute books, magazines and newspapers to its users at a fraction of the cost of the "hard copy" version.

While I haven't used the newest version with its updates, I did play around with the first version last year. Greg Mitchell of Toot 'n' Totum purchased one and let me use it for a while.

Greg says he doesn't use it much when he is in Amarillo, but more often when he travels.

Some are calling the Kindle the "Ipod of print."
For newspapers, the Kindle lists stories from that day along with a limited amount of art. There are no ads in the Kindle version of the newspaper.
A Kindle subscription to a newspaper or magazine is cheaper than the printed version - ranging from $1.25 per month for Reader's Digest to $13.99 per month for The New York Times.
Books often run more than 50 percent off the cover price.
Have you used the Kindle or know someone who has? Will it become the mainstream way to read print or just another niche?

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